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Since 2002 Blue Fitness has been the premium supplier and exclusive distributor of over 20 of the World’s Best Fitness Brands.

Based in Auckland, with an extensive parts holding, and sales and service infrastructure throughout New Zealand, we are proud to have equipped Hotels, Local and National Government Leisure Centres, Sports Franchises, Commercial Cubs, Police, Fire, Military, Universities, Schools and Apartments.

We pride ourselves on value driven equipment supply, customer service and after sales care. We are the only company where the three owners have specific responsibilities in Service, Account and Finance Management.


The brands we choose to distribute meet the highest commercial standards and come with our Blue Print service guarantee as standard. A lot of our supplier relationships also span 20 years, and a snapshot of each brand follows.

Blue Fitness is more than just the world's best brands. Purchasing it is by no means a one-off transaction; it is the beginning of a long-term partnership spanning many years. You and your club will require ongoing advice, support, and our service once your business opens, so it is imperative that you are comfortable with the team you are partnering with. We are truly passionate about our industry and what we do daily. We work hard and have fun as a team. This is a big part of our business and who we are and when you partner with us you become part of that team.

02 9066 6718

North Sydney NSW, Australia

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